About Who We Are

Who We Are

gen eff is the legacy of Jeffrey "Newbe" Newbauer, a 22-year old who died of a rare cancer in 2006 after having been misdiagnosed three years earlier. Before Jeffrey died, he did everything he could to help teens and twenty-somethings understand that they, too, are at risk. He raised awareness for adolescent and young adult (AYA) cancer research and funding— and he did it with amazing optimism and a real desire to help others. gen eff was created by Jeffrey's friends and family to carry on the work he started, and to make sure what happened to him never happens again.

The reason for gen eff

Aw. Welcome to the world, Jeff.